Product Experience
Verte Elektronik
A product-first digital experience for mission-critical power electronics, rebuilt so buyers can qualify Verte in minutes, not meetings.
About
Verte Elektronik builds power electronics for systems that are not allowed to fail. Its portfolio cataloged that depth without ranking it, so we made one decision before anything else: every page leads with the problem a product solves, and the catalog follows.
We organized the experience around the problems Verte’s products solve. Applications lead into product capabilities and specifications, while a filterable catalog and full-product megamenu support direct access. Rewritten content and original hardware films bring the technical offer into a consistent journey from first introduction to detailed evaluation.
- Year
- 2025
- Industry
- Electronics & Technology
- Scope of work
- StrategyUX/UI DesignWeb DesignDevelopmentVideo Production
- Recognition
- W3 Awards 2025, Silver
The Vision
Technical depth that ranks information instead of drowning it: an experience buyers trust before the first sales call.
The full catalog is listed and filterable, and the megamenu carries every product one click from anywhere on the site, which is what a buyer under time pressure needs.
The Experience
We built a flexible product journey that holds engineering precision and an intuitive interface in balance, so every capability is discovered, compared, and understood on the buyer’s terms.
The hardware is filmed working rather than described, and every page still opens on the problem before it opens on the product. The work took Silver at the W3 Awards 2025.
